Experience.com launches AI Visibility to track AI search presence

Experience.com on July 1 launched AI Visibility inside its Search Rank Platform to help businesses measure how they appear in AI-powered search results. The new tool adds an AI Authority Score and content workflows aimed at improving trust signals that influence AI recommendations.

Why it matters: - AI assistants are becoming a new discovery channel for businesses, changing how customers find and evaluate brands online. - Companies need a way to measure whether AI systems see them as trustworthy, authoritative sources. - Experience.com is positioning its platform to help businesses adapt before AI-driven search becomes the default path to discovery.

What happened: - Experience.com announced AI Visibility on July 1, 2026. - The feature is now available inside Experience.com’s Search Rank Platform. - The launch is designed to help businesses understand and improve how they are represented across AI-powered search. - The release includes an AI Authority Score that measures the strength of a business’s digital authority.

The details: - AI Authority Score evaluates signals that influence AI-generated recommendations. - AI Visibility is built to show businesses how prepared they are for AI-powered search. - The tool helps customers identify where they stand and take action through integrated AI-powered content creation, reputation management and search optimization. - Experience.com said the feature is powered by its partnership with VOCE. - The partnership is meant to help customers create authoritative, expert-driven content that reinforces expertise and improves the signals AI models use. - The new capability differs from traditional SEO tools by focusing on trust, authority and content signals, not just rankings and keywords. - AI Visibility extends Experience.com’s existing Search Rank Platform, which already covers reviews, listings, websites, customer engagement and local search performance. - Experience.com says the broader platform supports both enterprise customers through its Experience Management Platform and individual professionals and local businesses through its Search Rank Platform. - The company said AI Visibility is intended to help define the next generation of digital discoverability.

Between the lines: - Experience.com is betting that search visibility will increasingly depend on how AI systems interpret credibility, not just how websites rank in search results. - The launch also suggests a broader shift from reactive SEO tactics to ongoing authority-building across reviews, content and reputation. - Scott Harris, Experience.com’s CEO, said the company wants businesses to understand how prepared they are for AI-powered search and how to strengthen the trust signals that affect recommendations.

What's next: - Businesses using Experience.com’s Search Rank Platform can start measuring their AI search readiness now. - The next step for customers is to use the platform’s content and reputation tools to improve how AI systems surface and recommend their businesses. - Experience.com is likely to continue expanding its AI-focused discovery tools as more consumers use AI assistants for search.

The bottom line: - Experience.com is turning AI search visibility into a measurable product, with the goal of helping businesses stay discoverable as AI-driven recommendations reshape online search.