Zenagen launches Zenergy scalp-focused daily shampoo

Zenagen introduced Zenergy, a daily shampoo aimed at scalp health, volume and strand strength, with third-party testing showing a 121% volume increase after one wash. The product is now available on Zenagen’s website and through select authorized retailers for $36 a bottle.

Why it matters: - Zenagen is targeting a gap between treatment days with a daily shampoo designed to support the scalp, not just clean the hair. - The launch gives salons and consumers a lower-commitment option for fuller-looking hair between system-based haircare uses. - Third-party testing suggests the product can deliver visible performance claims, including volume, breakage reduction and frizz control.

What happened: - Zenagen launched ZENERGY, a scalp-focused, volumizing performance shampoo for daily use. - The product is positioned as the first daily shampoo formulated to reenergize the scalp, strengthen strands and build fuller-looking hair over time. - Zenagen says ZENERGY is available at zenagen.com and through select authorized retailers. - The retail price is $36 for a 12 fl. oz. bottle.

The details: - ZENERGY uses Microfoam Technology with four surfactant systems to create a finer lather that lifts buildup and oil without stripping hair. - The shampoo is formulated to be gentle enough for daily use and has a balanced pH of 5.5–6.5. - Key ingredients include liposomal encapsulated caffeine and biotin to support the hair cycle at the scalp. - The formula also includes targeted botanicals to help maintain a balanced scalp environment. - Amino acids are included to reinforce and strengthen each strand. - In third-party instrumental testing, ZENERGY increased volume by 121% after one use. - The same testing showed a 114% volume increase after 24 hours. - Testing also found a 70% reduction in hair breakage. - The shampoo reduced combing friction on damaged hair by 48%. - The formula helped control frizz for up to 24 hours in high-humidity conditions. - ZENERGY Thickening + Volumizing Shampoo is SLS/SLES-free, vegan, cruelty-free, paraben-free, phthalate-free and color-safe. - Jared Reynolds, Zenagen founder and CEO, said the product was created to address what customers have asked for between system days.

Between the lines: - Zenagen is broadening its pitch from professional hair systems to a daily-use product that can reach a wider audience. - The performance claims are built around measurable lab testing, which helps the launch stand apart from typical shampoo marketing. - The company is framing scalp care as the starting point for visible hair improvement, not an optional add-on.

What's next: - Zenagen is encouraging consumers to review the science behind ZENERGY on its website. - The company will likely use the new shampoo to complement its existing systems and reinforce salon-based sales. - Broader adoption will hinge on whether daily users see the same volume and manageability benefits in routine use.

The bottom line: - Zenagen is betting that a daily shampoo with salon-grade performance claims can turn scalp care into a mainstream hair-volume routine.